
WHAT WE DO
Symplicity Designs has worked with over 400 organizations in the Atlantic provinces and across the country, helping businesses and institutions improve, innovate, and evolve.
We specialize in helping organizations through major changes and turnarounds, family business and succession, and training for small and medium-sized businesses.
WHAT WE OFFER
STRATEGY
We help clarify strategy to drive action - looking at the 10 year goals and breaking it into 3 month action plans.
EXECUTION
We eliminate key constraints. We don't just identify them - we walk through the fire with you to remove them.
BUILDING
YOUR LEADERS AND YOUR TEAM
We build leaders to operate within the organizations we work with.
We don't make recommendations - we drive action. We don't tell you what you need to change - we change it together.

We don’t have the answers, but we do have a way to get there together.

EXCLUSIVE OFFER
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THE TEAM BEHIND SYMPLICITY

CEO, Founding Partner
Matt Symes
Matt Symes is a serial entrepreneur, a recovering academic, and a marathoner.
As a founding partner of Symplicity Designs, Matt has been the organization's CEO for ten years. Matt has helped over 500 organizations and institutions both scale and recover from some of their darkest moments. He brings a reality check to leadership teams, works with them to confront the brutal facts, and specializes in developing sound strategies to navigate through uncertain times. In addition to Symplicity Designs, Matt also manages a portfolio of companies of which he holds a majority or minority stake, including bio-tec, signage and vehicle wrapping, meal prep and delivery, geospatial building modeling, bookkeeping, online learning, and an experiential retail coffee shop. Matt has a unique ability to bring clarity to chaos, which has earned him the honour of being named Business Leader of the Year (2020) from the Halifax Chamber of Commerce and one of Atlantic Canada’s Top 50 CEOs (2022, 2023) with Atlantic Business Magazine. He sits on the Board at Groupe Savoie and is a Strategic advisor for an 80M IT firm. Matt also goes out of his way to embrace leading-edge environmentally sustainable practices at his companies, no matter how much effort and resources are required. Matt believes in stoicism – that we all have 100 percent control over our mindset. With that frame of mind, it’s possible to do almost anything, and he enjoys solving complex problems.

Founding Partner
Mark Symes
As one of the three founding partners of Symplicity Designs, Mark has been leading training and large-scale transformations with Symplicity for 10 years.
Mark specializes in business transformation and strategy in all sectors and with businesses of all sizes. Through leveraging the Symplicity methodology, he has helped over 500 Atlantic Canadian organizations across the regions to prosper. Mark holds a Lean Six Sigma Yellow, Green, Black, and Master Black belts and holds a Business Analytics Certificate. He has 15 years of experience in Performance Excellence and has a passion for daily management and driving process improvement through engaged teams. An avid outdoorsman, Mark works on the 6th generation family farm and enjoys adventure, travel and family time. Mark currently resides with his wife, Marie, in Shediac, NB.
We are a Certified B Corp ranked in the Top 1% worldwide for governance in 2022.
It is why we commit a portion of our time every year to the social sector.






